Chris — Gym owner · single location
Chris knew his gym could be performing better, but did not have time to pull together all the numbers and spot the real problem. Liftrr connected straight to his source data and showed him that trial users were falling through the cracks. After following up the right people, Chris added 25 new members in one month.
Chris did not have a clear way to see where trial users were dropping off.
Trial-to-membership conversion was the biggest leak.
Followed up trial users who attended but did not join.
25 new members in one month.
How we get there
25 new members × $1,500 average annual member value
In this scenario
≈ $37,500 estimated value created
Example only. Liftrr surfaces the opportunity — your team and offer drive the outcome. Actual value depends on your member value, pricing, retention and follow-up.
| Metric | Before | After |
|---|---|---|
| Trial → membership conversion | 48% | 63% |
| New members this month | — | +25 |
| Business health score | 69 | 78 |
Business health
78/100
+9 ptsBefore 69 → After 78
Stage in focus
Biggest problem
Trial-to-membership conversion
Conversion scoring 48 / 100 · 31 trial users this month
Do this next
Follow up trial users who attended but did not join
Estimated lift → +$2,400 / mo